PokerStars on FanDuel was the only major US poker brand to grow revenue in August 2026. Pokerfuse's analysis estimates the brand generated about $2.6 million across Michigan, Pennsylvania and New Jersey, a 14% increase on the same month a year earlier, while its two biggest rivals went the other way. In a market that is otherwise flat, that is a notable shift.
The headline numbers
Based on Pokerfuse's reporting of the August data:
- PokerStars on FanDuel: roughly $2.6 million in August, up 14% year over year
- WSOP Online: still the largest by revenue, but down 10% year over year
- BetMGM Poker: down 16% year over year
- Overall US market: about $8.8 million per month, down roughly 2% year over year
Over the five months since the brand's April 2026 migration to iPoker software and a three-state shared network, PokerStars on FanDuel has earned about $12.9 million, compared with $11.8 million in the equivalent 2025 period. That is 9.4% growth. The August figure is better than the five-month average, which suggests momentum is building rather than fading.
What changed in April
The April migration is the key event. As we covered when it happened, PokerStars retired its standalone US platforms and merged with FanDuel's poker offering, pooling players across Michigan, Pennsylvania and New Jersey on one network. Shared liquidity is the single most valuable asset in online poker. More players at the same table means more tables at more stakes, faster-filling tournaments and larger guarantees. A merged network can offer all of those.
The results by state show how uneven the effect has been. Pokerfuse reports that New Jersey is growing about 30% year over year, and the brand is now the largest single site there. Michigan is showing similarly strong double-digit growth. Pennsylvania, however, is still declining despite access to the larger liquidity pool, which is a surprising result and a reminder that network effects alone do not guarantee growth.
Who is losing the players?
The data implies a partial transfer. WSOP Online remains the largest operator, but a 10% decline is large in a flat market. BetMGM Poker's 16% fall is worse. The most plausible reading is that some regular grinders are drifting toward the biggest and busiest tables, and that the new combined PokerStars-FanDuel pool is now the most attractive alternative.
We should be careful here: revenue is not traffic, and year-on-year comparisons depend on promotions, tournament schedules and seasonal patterns. WSOP Online benefits from its summer bracelet series, and August is a different story from July. Still, the direction is clear enough to deserve attention. Our earlier coverage on BetRivers reaching ten percent US market share shows that other brands are also finding room to grow.
BetRivers is the fastest-growing network
The same Pokerfuse analysis notes that BetRivers Poker is the fastest-growing network, generating about $940,000 across four states, up 38% year over year, with roughly 15% market share. Its weakness is that it is absent from New Jersey, one of the most important state markets. If it ever launched there, the competitive map would change again.
A flat market and the limits of growth
The most important number may be the smallest one: the whole US regulated market is generating about $8.8 million a month, down about 2% year on year. That is tiny compared with online casino. Our articles US online poker revenue July 2026 and US regulated online poker as the only growth segment show how poker is lagging behind slots and table games.
When one operator gains in a flat market, another loses. That is a zero-sum dynamic, and it explains why operators fight over liquidity so hard. It also explains why Pennsylvania's iGaming poker contribution remains a rounding error next to slots.
Why the new states matter
Growth in the US will come from two sources: new states, and better products in existing states. Virginia is expected to join regulated online poker, with a timeline we analyze in Virginia's 2027 launch timeline. Each new state that joins a shared network adds players to a larger pool. For PokerStars on FanDuel, which already operates in three states, joining a multi-state compact is easier than building something new.
What this means for players
If you play US regulated poker, the data suggests a few practical points:
- Look at table counts, not brand names. Cash-game traffic at your stakes decides your experience. In New Jersey and Michigan, PokerStars on FanDuel looks stronger than a year ago.
- Expect more promotions. Operators that are losing share often respond with bigger bonuses, rakeback tweaks and tournament overlays. Compare offers before moving your bankroll.
- Do not chase growth blindly. Pennsylvania shows that more liquidity does not automatically bring more players. Check actual lobby traffic.
- Mind your bankroll. If you move between sites, keep your stakes consistent and review bankroll management.
For players outside regulated states, the options differ. Offshore sites such as BetOnline and Americas Cardroom operate under different rules, and our US poker guide explains the trade-offs between regulated and offshore play. Our rakeback guide is a good starting point for comparing the value of different rooms.
What it means for the industry
PokerStars on FanDuel's growth is a case study in consolidation. A global brand with strong tournament series, such as the Sunday Million and WCOOP, merged with a US operator with a big customer database. The merger combined liquidity and marketing power, and the result is the only meaningful growth in a stagnant market. It also fits PokerStars' wider strategy, including its shift to a business-to-business network model elsewhere.
For competitors, the lesson is uncomfortable. WSOP Online and BetMGM Poker both have strong brands, but liquidity matters more than branding. If regulated states move toward shared compacts, the largest pools will win, and smaller ones will struggle.
Bottom line
Fourteen percent growth on $2.6 million is not a boom, but in a market shrinking by 2%, it is a big relative result. PokerStars on FanDuel has used a platform migration and shared liquidity to become the strongest performer in US regulated poker, while WSOP Online and BetMGM Poker lose ground. Whether that trend continues will depend on Pennsylvania, on the arrival of new states and on how rivals respond.